Social Media Campaign / Brand Awareness

What’s your flavor?

( A )

Cannabis and music 🤝 They seem to go together hand in hand. But why?

Our team was curious, so we explored the scientific explanation behind how cannabis affects the way we perceive music. Then we went down the rabbit hole...

( B )

Project included curating a set of playlists celebrating cannabis and music. Each playlist had a custom cassette and vinyl design which was then used as our social media assets. We wanted to be disruptive in the feed by creating visually stimulating designs not normally seen on a normal everyday feed.

( C )

Designed 2023

Campaign work

( D )

Art Direction and Design: Britani Phelps

Animation: Alec Salazar

Playlist Curation: AROYA Team

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